According to a rather topical study the subject Searching machine optimisation is underestimated still strongly and partially classified as a little important. However, the opposite is the case. (Excluding websites with commercial background were incorporated).
The setting of the enterprises one can infer quite clearly from the result of the study. This states that only approx. 12 percent of 500 gesture-continual sites minimum are minimally for searching machines an optimised.
Probably due to the fact this either in insufficient knowledge of the web designers (or developers, developers CMS) and/or that SEO is not called as yet, in many enterprises as sensibly or even waste of money.
Of course it also is quite often the case that by the searching machine optimisation a large amount of money from the window is thrown. However, this happens in most cases only because the involved SEOs have not dealt really with the matter, knowing a lot and/or unlawful optimisation methods like Keyword Spamming and Hidden Content use.
